Hazel Edwards



“Creativity is the fun of putting
together unexpected ideas”

Non-Fiction: Authorpreneurship: The Business of Creativity

 

Title: Authorpreneurship: The Business of Creativity

Author: Hazel Edwards

Cartoons: Sheila Hollingworth

Publisher: The Australian Society of Authors:

Now e-book only from Alchemy

ISBN: 978-0-9752083-8-0

Authorpreneurship: The Business of Creativity

Relevant for illustrators, designers, writers or multi-media innovators. 

The business of creativity is changing, not just in the formats in which ideas are presented internationally, but in how authors perceive themselves.

'Author' is the brand which can be overwhelming if there's just you.

Today a creator needs to be an 'Authorpreneur': an originator and an entrepreneur.Apart from creating words or images for  specific audiences, this means learning the marketing, publicity, technological,legal and entrepreneurial skills to establish and maintain self employment in the business of ideas.

Even if a VERY small business. Just you.

Strategies are offered for beginners, mid-list and highly experienced creators needing to adapt to a fast-changing, digital, global industry. It's about sharing ideas so you can work effectively at what you most enjoy creating and providing ways to help sell your work for longer, in varied new formats and to larger audiences.Great ideas won't reach audiences unless the creators can stay in business and survive financially.

 

Myth & Reality of Success

Chapters in 'Authorpreneurship'' are based on answering the most common questions asked during Hazel's popular workshops. 

These include:

  • Asking for Payment & Costing Your Time 
  • Pitching for Business
  • From Local to International
  • Using Author PR photos
  • Speaking Circuits
  • Structuring Public Speaking With Fewer Hassles
  • Proposals Rather than Gambles
  • Collaboration
  • So You Want to get Published? 
  • Mentoring
  • Fans, Reviews, Critics & Privacy
  • Talkback Radio from an Author Perspective
  • Adaptations, Translations & Judging
  • Surviving Rejection
  • Speed dating: Titles for Stories or Projects
  • Etiquette of Literary Events & Launches
  • Time & Travel & Energy Managemen
  • Finances, Agents & Legal Stuff
  • Confidence, Success & Reputation
  • Improving Workstyle, Space & Image
and case studies on Charitable Educational Projects & Innovations, Best sellers, Controversial titles and Therapy Writing.

Authorpreneurship also includes cartoons by Sheila Hollingworth

Sheila Hollingworth 'Authorpreneur's Brain'

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Purchase an E-Book copy of 'Authorpreneurship'

  

'Authorpreneurship' is available for purchase
 as a downloadable E-Book

from hazel@hazeledwards.com

or from Alchemy 

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Media Resources for 'Authorpreneurship'

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Authorpreneurship Workshops & Launch

 

(Far Nth Qld: Cairns 'Authorpreneurship' seminar.Two local, regional creators participants travelled over 200 kilometres to take part.  Photo by Paul Oliveri)

Launch: Sydney's 'Better Read Than Dead' bookstore, with ASA's Keesing Press editor Lucie Stevens.

Hazel regularly runs Authorpreneurship workshops and the Authorpreneurship Master Class. More details are available here. 

Check Events for upcoming workshops and other related topics including:

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Reviews & Comments

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Events & Appearances 2020

1st Fri each month   PROV 10-1pm  Masterclass: Complete Your Book in a Year.

2020 ( booking & info here)  

View all Events & Appearances

2020  *ALL POSTPONED DUE TO PANDEMIC

Remaining 2020

Nov 24th 6pm ZOOM 'Untapped' Historic Literary Project' Uni of Melbourne. Includes 'General Store'.

Nov 29th 3.30  ZOOM Launch:  Five Voices Poetry Book

Dec 2nd 4.30 ZOOM Indian Anthology Launch

Dec 4th  ZOOM  PROV Mini Book Launch  Online 10 am.

Dec 11th Noon. Ex-HSC students. East Malvern 

2021

JANUARY

Jan 12th   U3A Nunawading Summer School 'Complete Your Book in a Year

FEBRUARY

14th-20th Society of Women Writers Vic Literary Festival 'Collaboration'.


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